ROUGE PUR COUTURE

Rouge Pur Couture is the satin and ultra-pigmented lipstick by YSL Beauty. Intense and couture colors in an extremely light texture, which adheres perfectly to the lips and which promises a full and uniform application from the first pass. It gives up to 16H* of maximum comfort and is so thin that you will forget you have it on your lips, without the need for touch-ups. Rouge Pur Couture guarantees increasingly hydrated and smooth lips. Its formula containing 80% treatment has been enriched with ceramides and two ingredients sourced from YSL Beauty's Ourika Community Gardens in Morocco**: tuberose and prickly pear extracts. The couture shades are divided into 4 color families designed to adapt to every skin tone and undertone: Red, Nude, Orange, Pink. *consumer test on 100 women **YSL Beauty's Ourika Community Gardens respond to YSL Beauty's goal of making the brand increasingly responsible: they are the home of more than 200 botanical species grown in an ethical and sustainable way.